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HYBRID THEORY / TEAM ARCHIVE

Editorial Identity Study.

A quiet collection of print and packaging applications built on proportion and material.

Editorial Identity Study project visualIdentity applications
01 / CONTEXT

Where it begins.

The archive includes dark packaging, editorial objects, and a book-like identity application whose client name is not reliably legible.

02 / EXPRESSION

What takes shape.

A narrow typographic language, restrained palette, and tactile surfaces keep the system cohesive across formats.

NEXT PROJECTOCT New Year Campaign