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HYBRID THEORY / TEAM ARCHIVE

Luodai Old Town.

A place identity translated across physical and digital touchpoints.

Luodai Old Town project visualPlace identity
01 / CONTEXT

Where it begins.

The archive presents a visual system for Luodai Old Town with red concentric forms and a concise wordmark.

02 / EXPRESSION

What takes shape.

A single repeatable motif gives packaging, objects, and mobile layouts a shared rhythm. The selected images show the same system in both physical and screen-based applications.

Additional material from Luodai Old Town
Additional material from the supplied project source.
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